Lead management
Every enquiry — WhatsApp, Instagram, Facebook, Google, walk-in — becomes a lead with an owner, a stage and a next action. A call list tells each person who to ring today.
Sales · Leads, Call list, Workbench
AI business management software
Run the whole business in one system
Sales in one tool, billing in another, stock in a spreadsheet and payments in the bank statement. SetuFlow Business Manager is the one system where all of it meets — and where AI does the parts nobody wants to do twice.
All leads · 128New · 34Follow-up today · 12Quoted · 22
LeadSourceStageOwnerValue
MWhatsAppQuotedRK₹1,24,500
SInstagramNewAP₹18,200
JGoogleNegotiationRK₹3,40,000
OWhatsAppWonSM₹67,800
KWalk-inFollow-upAP₹92,400
What you actually get
Sales, billing and money in one chain
Quote, invoice, receipt and ledger entry are links in one chain you can walk backwards from any point — including a bank credit split across three customers.
Stock that matches reality
Warehouses, movements, adjustments and transfers on the selling side; vendors, purchase orders, GRNs and returns on the buying side. The same stock, both directions.
GST handled properly
HSN codes, place of supply, the right CGST/SGST/IGST split, credit notes, a GST summary and a monthly export your accountant will actually accept.
Built for a team, not a solo user
Roles and granular permissions, an activity log, allowed-IP restrictions, API keys and outbound webhooks — so the software fits the company rather than the other way round.
Shipped features, not promises
Everything here is part of SetuFlow Business Manager. The line under each card says where it lives in the product.
Quotations
Build a quote from your live price list, send it on WhatsApp as a public link or a PDF, and convert it to an invoice without retyping a line.
Billing · Quotes
GST invoices
Tax-correct invoices with HSN, place of supply and GST breakup, plus credit notes, a GST summary and a monthly accounting export.
Billing · Invoices · Finance · GST summary
Payment tracking
Receipts against invoices, customer and vendor ledgers, wallets, refunds, and bank reconciliation that splits one bank credit across the customers it actually paid for.
Finance · Ledgers, Bank reconciliation, Wallets
Order management
Confirmed orders become work: allocation against live stock, a fulfilment hub, and the order's own history from confirmation to delivery.
Billing · Orders · Fulfilment
Inventory & purchasing
Stock across warehouses with movements, adjustments and transfers, and the buying side end to end: vendors, purchase orders, GRNs, purchase invoices, payments and returns.
Inventory · Purchases
Dispatch workflow
Pack, generate the docket and hand over to the courier — Ekart is integrated — with tracking written back onto the order.
Fulfilment · Dispatch, Ekart
Team access & control
Users, roles and granular permissions, an activity log, allowed-IP restrictions, API keys and outbound webhooks so the system fits how the company is actually run.
Settings · Team, Roles, API keys, Webhooks
“Tell me how your business works — I’ll say whether you need one product or two.”
Recommend my setupSimple plans. Pay for what you use.
Pick a Business plan for your team size and work. Hosting, updates, backups and support are included. Prices exclude GST.
Founding customer offer. For our first 25 businesses: 25% off the first year on any yearly Business plan, that price locked for two years, and the setup fee halved.
Starter
For a small team that sells on WhatsApp and bills in GST
₹2,499 /month₹2,999
Billed yearly: ₹29,988 + GST
One-time setup: ₹4,999
- Users
- 3
- WhatsApp numbers
- 1
- AI agent conversations
- —
- Storage
- 2 GB
- Leads, contacts, call list and follow-ups
- Shared WhatsApp inbox, templates and campaigns
- Quotations from your price list, shared on WhatsApp
- GST invoices, credit notes and GST summary
- Users, roles and permissions
- Email and WhatsApp support, next working day
Most popular
Growth
For a sales team that wants AI to answer and collect
₹5,999 /month₹7,499
Billed yearly: ₹71,988 + GST
One-time setup: ₹14,999
- Users
- 8
- WhatsApp numbers
- 1
- AI agent conversations
- 500 / month
- Storage
- 10 GB
Everything in Starter, plus
- AI agent on WhatsApp that quotes from your catalogue
- WhatsApp flows, routing rules and agent handover
- Payment links, receipts and customer ledgers
- Bank reconciliation, including split credits
- Orders, stock and Ekart dispatch
- Same-day support in Hindi and English
Pro
For distributors who buy, stock and sell at volume
₹11,999 /month₹14,999
Billed yearly: ₹1,43,988 + GST
One-time setup: ₹29,999
- Users
- 20
- WhatsApp numbers
- 3
- AI agent conversations
- 1,200 / month
- Storage
- 30 GB
Everything in Growth, plus
- Purchases: vendors, POs, GRNs, purchase invoices, returns
- Multiple warehouses, transfers and adjustments
- Finance books, ledgers and accounting export
- API keys, outbound webhooks and allowed-IP control
- Priority support and a monthly review call
- Prices exclude 18% GST
- Yearly plans save up to 20%
- 30-day money-back on yearly plans
- Extra user ₹300/month
- Extra 1,000 AI conversations ₹5,000
Grow the business
SetuFlow Social AI Manager
₹29,999
One-time payment · lifetime product access
- Guided brand setup and AI brand profile
- AI content plan, drafting and scoring
- Improve hook, shorter, more human, story, CTA
- AI carousels, cards and generated imagery
- Approval gate, scheduling and content calendar
- LinkedIn, Instagram, Facebook, Google Business Profile
- Engagement inbox, review replies and analytics
Both products
Business Manager + Social AI Manager
SetuFlow Complete AI Suite
From ₹2,499/month + ₹29,999 one-time
Any Business plan, plus Social AI Manager at its one-time price. One sign-in, one customer record, one AI spend view.
- Everything in your chosen Business plan
- Everything in Social AI Manager
- Posts that know your products, prices and customers
- One sign-in and one set of roles for the whole team
Own it · one-timeTalk to us about the Complete Solution
On your own Windows server
SetuFlow Complete Solution
₹2,49,000 + GST
One-time payment · lifetime licence
- Business Manager with every Pro feature
- Social AI Manager included
- Unlimited users
- Installed and set up on your own Windows server
- Data import, WhatsApp connection and team training
- First year of updates and support free
- Lifetime licence — no monthly or yearly licence fee
You provide and pay directly
- Windows server, SQL Server and their licences
- Domain and SSL certificate
- WhatsApp message charges (billed by Meta)
- AI model usage on your own OpenAI or Claude key
- Payment gateway, courier, SMS and email providers
- Social platform access and quotas
Maintenance plan · optional, from year two
₹49,800 / year + GST
Covers updates, security fixes and support. Without it, SetuFlow keeps working on your server — it just stops receiving updates.
AI business management software, answered
What people want to know before they buy. Anything else — the assistant or a human will answer it.
It covers a lot of what a small company needs an ERP for — sales, billing, stock, purchasing, dispatch and books — without the implementation project. If you need heavy manufacturing planning, it is not that.
Business Manager is a hosted plan — Starter, Growth or Pro — billed yearly or monthly, with hosting, updates and support included. WhatsApp message charges are billed by Meta directly with no markup, and courier and payment gateway fees by those providers.
Other ways in
Ready to build your SetuFlow?
Tell the assistant how your business works and it will show you the setup — Business Manager, Social AI Manager, or both.
Business plans from ₹2,499/month · Social AI Manager ₹29,999 one-time · Complete Solution on your own server ₹2,49,000 one-time